Operational Management

Operational management in the cosmetics sector.

Your Partner for Short-Term Success.

Specialists in outsourced management and business support, ataWay management also ensures the development of your distribution networks (with 250 distributors worldwide) and a 2.0 distribution structure in Germany and Austria.

Expertise in Operational and Strategic Management in the Cosmetics Industry.

In an industry as competitive as beauty and cosmetics, it is essential to effectively steer your business in the short term while considering strategic objectives.

<ul>
<li>LEAD / SET OBJECTIVES</li>
<li>MOBILIZE / IMPLEMENT</li>
<li>CONTROL / VERIFY</li>
</ul>

Specialists in Outsourced Management and Business Support.

AtaWay Management comprises specialists in outsourced management and business support, capable of guiding you through short-term strategies. In addition to our services, we take care of the development of your distribution networks, with a global presence of over 250 distributors and a 2.0 distribution structure in Germany and Austria. Our expert vision and thorough understanding of the cosmetic ecosystem, combined with medium and long-term strategies in the day-to-day management of your entity, enable us to lead and follow through on our missions.

Mobilize: Resource Optimization to Achieve Objectives.

Resource optimization is a crucial element of short-term management. We collaborate closely with you to mobilize the necessary resources to achieve the established objectives. We ensure that every aspect contributes to the short-term success of your business, whether it’s in terms of personnel, budgets, or processes.

Optimization of resources to achieve the objectives set.

Lead: Set Objectives and Anticipate Transformations.

In the dynamic cosmetic industry, it is crucial to lead your business effectively by setting short-term goals while anticipating future changes. We can make informed decisions in the short and medium term through our expertise in operational and strategic management, thereby helping you navigate in an ever-changing environment.

Support change, anticipate and initiate transformations by making short-or medium-term decisions.

Motivate, federate and lead the teams in the required direction.

Control: Ensure Effective Day-to-Day Management.

“Control” is essential for short-term management. We closely monitor all decisions made regarding the day-to-day management of your business. This includes verifying the implementation of strategies, assessing results, and, if necessary, adjusting actions. In the short term, our goal is to ensure that every component of your business operates optimally.

Control all of the decisions made for the day-to-day management of the company.

Our Other Management Activities

ataWay, Your Cosmetic Specialist

Strategic Management

As specialists in business transformation, we are well-versed in all facets of international business, management, and corporate leadership.

Interim Management

We offer transition managers for your team, who will be immediately operational in your company's environment and fully dedicated to their mission, leveraging their expertise and experience in the cosmetic sector.

Operationel Management

Our expert vision and thorough understanding of the cosmetic ecosystem, combined with medium and long-term strategies in the day-to-day management of your entity, enable us to steer our missions and ensure their follow-up.

Operationel Management focus

Questions / Answers

What does operational management entail in the cosmetic industry?

Operational management in the cosmetic industry involves the efficient management of the company’s day-to-day activities to achieve short-term goals.

What is the difference between "operational management" and "strategic management"?

“Operational management” focuses on day-to-day management, while “strategic management” aims to set medium and long-term objectives.

How do you effectively mobilize resources to achieve short-term objectives?

We collaborate closely with you to mobilize the necessary resources, whether in terms of personnel, budgets, or processes, to achieve the set objectives.

What are the advantages of outsourcing the management of my company in the cosmetic sector in the short term?

Outsourcing the management of your company provides the advantage of accessing specialized expertise without committing full-time internal resources. This allows for the optimization of operations, making informed decisions, and focusing cost-effectively on immediate goals without the commitment of internal resources.

How do you assess the effectiveness of short-term actions in managing my cosmetic company?

We assess the effectiveness of actions by closely monitoring results against set objectives. This involves analyzing the KPIs we establish for your business, feedback from stakeholders, and operational data to measure the success of short-term initiatives.

What are the emerging trends in cosmetic product development?

Emerging trends in cosmetic product development include the use of natural and sustainable ingredients, advanced technology for product customization, a focus on sustainability and eco-friendly packaging, as well as transparency in ingredients and manufacturing practices.

How does our team tailor its services to meet the specific needs of each cosmetic company?

AtaWay tailors its services by conducting a thorough assessment of the specific needs of each company we accompany. We customize our solutions based on the goals, size, products, and unique challenges of each client to ensure a personalized approach.

Operational Management